ART DIRECTION & COPYWRITING
We have years of experience working across a range of high profile, mid-level and emerging brands. Concepts, visuals, headlines, taglines and copy need to work together to engage with your audience. It’s all about encapsulating the essence of your brand offering, so your target market truly understands what you stand for. Being relevant and memorable is essential.
BRAND AND COMPANY NAMES
Coming up with a distinctive engaging and memorable name for a new company, brand or product is definitely a job for a creative. Brands are global, so finding a name that ticks all the boxes and where the domain name is also available can be quite a challenge, but it’s a really exciting process and it’s something we love doing.
Sometimes we’re asked to rename a brand, company or organisation that’s been operating for several years. Usually because their existing name limits their development or expansion in some way. For example, where a company has a name that links them to a local area but they’ve expanded to provide services Australia wide or across the globe. Often clients feel they have taken their brand as far as they can with their existing name, and they need to make a change in order to move forward.
WEBSITES
Websites comes in many sizes and configurations and at a range of price points, depending on what you need your digital communications to do for your brand, company or organisation. There are people out there offering websites for very little, but if you want a great website you’ll need a professional team. In an ideal world all communication starts with a well thought out plan. Excellent content and functionality are paramount and functionality must be responsive; meaning it adapts for use on all digital platforms. Content should be engaging, informative and succinct. Professional copy and photography are essential. A clean, well designed, well written website will achieve organic growth in record time.
EDM - ELECTRONIC DIRECT MAIL
An EDM can be a powerful marketing tool. It’s your opportunity to deliver an engaging message right into your customer’s inbox. Think simple, entertaining and inspiring. Tell them something they didn’t know. Launch a new product, give them a great idea, opportunity, or offer and they’ll be much more likely to engage with your brand.
SOCIAL MEDIA
Most clients manage their own day to day social media, once we set up their facebook and instagram accounts to reflect their new branding and imagery. However, we can supply content in the form of new images, copy and video on an ongoing basis.
MEETINGS, COLLABORATIONS, CREATIVE COACHING & MENTORING
If you’d like to have initial chat about your brand or company or project, I’m happy to meet with you to see if we might like to work together? There’s an abundance of café’s in the St Kilda but I have a couple of favourites, so I’ll gladly give you an hour of my time - (maybe more if your project is really interesting - as long as you promise to buy the coffee.) As a starting point, please send me an email via the contact form and we’ll go from there. I look forward to hearing from you.